A new study of US consumers says 87% would be willing to try LED technology for some or all of their home lighting in order to be more energy efficient, and that many would pay slightly more for LEDs than traditional lamps. The study, commissioned by Arrow Electronics and conducted by Harris Interactive, also found that consumers have become increasingly more aware of energy-friendly lighting options, and that the next wave of mass-market residential and business lighting could be coming from LEDs.

"While the benefits of LEDs have long been recognized by electronics markers, the public's rising concerns over energy costs and the environment signify a positive shift for this important technology," said Michael Long, president and COO of Arrow Electronics, "It represents a rapidly developing market where electronic lighting modules are playing an increasing role."

The study found that consumers say they would be willing to pay an average of $4.70 per LED-based bulb, which compares with an average of $0.50 for incandescent bulbs and $3 for compact fluorescent lamps (CFLs). Eleven percent of consumers are open to paying between $6 and $10 for and LED bulb, and 4% say they would be ready to spend $11 or more. (reported by LEDs Magazine)